Title tag puts between <head>and</head> tags. Lets' see a example title tag
<head>
<title>My example title</title>
</head>
There are three formats for a seo optimized title tags. you can use one of following for your web page's title tag
<title>Brand Name</title>
or
<title>Brand Name | Primary keyword and Secondary keyword</title>
or
<title>Primary keyword - Secondary keyword | Brand Name</title>
Where are title tags use for
Title tags use in search engines,Web browsers and Other enternel websites.Title tag in search engine results
Search engines use title tags to show search resultsWeb browsers
Web browsers use title tag in tabs and title bars.Title tags in other websites
Title tags use in social sites when share our web sitesCreating Best title tag for search engine optimisation
Following tips are the best practices for a seo optimized title tag.
1. Title tags should be not longer than 70 characters
2. Do a keyword research and Include keywords in title tag
3. Title tag should relevant for your web site content.
4. Include your brand name in title tag.
5. Try to give a positive message
6. If your title tag is a attractive one its may perform in search engines better than top results.
Use these tips and create a best title tag for your web site. It will help boost your website in search engines and social networks.